Ada Animation Sets Record As It Closes Pre-seed To Catalyze The African Animation Industry


July 12, 2021, 2:44 p.m.

A significant achievement has certainly been recorded for East Africa as Ada Animation has announced it has raised an undisclosed pre-seed capital.

This investment is a first of its kind in East Africa and is set to elevate entertainment companies in Africa as potential partners in the VC investments realm. The funding comes soon after the company’s recent partnership with Kenya Film Commission (KFC) to launch an animation summit and the second season of Ada Animation boot camp that will be the largest nationwide training program in the sector.

Ada Animation announced it has raised the undisclosed pre-seed capital from Nigerian venture capital firm Platform Capital through its technology vehicle, Unicorn Group.

Ada Animation is an innovative African entertainment Tech Company with a mission to develop top-tier animators across Africa by empowering creatives with the necessary skills, tools, mentorship, and platforms to create and share African stories with Africa and the world.

Founded in 2020, Ada Animation was born out of the desire to build capacity in the animation industry, tell animated African stories and catalyze the animation industry for growth.

To ensure the fulfillment of its mission, Ada Animation will use the secured investment to support the company’s growth ambitions to hire great talent, create African content, and further develop its proprietary technology.

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Speaking of the investment, Joy Mwangi, CEO of Ada Animation said, “We are incredibly proud of our partnership with Unicorn Group, a Platform Capital company. This strategic investment represents an important step in our growth as a company, we will immediately ramp up our efforts to attract top talent in animation production to join our journey.”

“Ada Animation is at the forefront of animation industry on the continent, changing the way we represent our content to produce more than we consume and share our stories from our perspectives. We see huge potential for Ada Animation content on millions of screens worldwide. The world will watch movies made from our imagination and will visualize color and creativity born from our culture.”

“We look forward to showcasing to the international community that there is a massive animation market opportunity in Africa for investment and scale through our work, talent and programs. The timing is so critical for us as we have started producing our first animation movie set for a global release next year,” Concluded Mwangi.

Dr. Akintoye Akindele, Chairman of the Unicorn Group explained “We are excited about our partnership with Ada Animation. We have seen how passionate and committed they have been since inception to add value into the animation creatives sector in Africa. We see this as an opportunity to build a dynamic animation industry for the youth.”

“It is about time we fabricated and developed a platform that encourages and supports young creatives on the continent to be at the epicenter of telling African stories. We are optimistic about the development of creative talent and growth of homegrown platforms that will spur international companies’ partnerships in boosting the animation industry.”.


tag: Funding, Entertainment, animation, Startup,


Verny Joy Author

Verny loves to write poetry, fiction and quotes. Her love for writing landed her in journalism. She loves gadgets and travelling to explore new places.