Bra Afrika's Afro Beadtion 2021

This event will have a series of mounted photographic prints that allows you have a deeper appreciation of the intricate symbolism that beads reflect in the African life.

Africa is home to beautiful people with diverse cultures and lifestyles. The continent also houses most mineral resources and as such, can be branded as the wealthiest continent. Yet, almost all the time, the continent’s negative side is what basks in the limelight.

Bra Afrika is a Ghanaian startup that aims to change Africa’s narrative through digital media.

The six-member startup research, capture, and distribute African content in the form of documentaries, stock photos, and articles, mainly to Diasporans and non-Africans.

Additionally, they partner with local markets to produce and sell African-branded products such as kente shirts, beads, caps, etc.

In its short time of existence, Bra Afrika has recorded certain achievements including filming a documentary on the just ended Homowo festival—a festival celebrated by a section of people in Ghana to ridicule and hoot at hunger.

Bra Africa, which means “come to Africa”, is a product of Ghana Tech Lab’s digital media program. The program equips the youth with digital skills, enough for them to start their businesses or secure jobs.