Football Star Cristiano Ronaldo Launches NFT Collection With Binance Crypto Exchange


Nov. 17, 2022, 3:37 p.m.

Manchester United and Portuguese Football Legend Cristiano Ronaldo have announced that he will launch his non-fungible tokens (NFT) collection this Friday.

The announcement from Ronaldo comes after his club Manchester United launched their first official NFT digital collectibles with Tezos.

“My NFT collection is coming on November 18, exclusively on Binance,” He added that fans can use a referral code to receive “a surprise when the collection drops,” said Ronaldo on his social media page.

A Cristiano Ronaldo Mystery Box for the first 1.5 million new Binance users to use the code may include limited-edition Ronaldo NFTs, said in a press release.

According to a Binance announcement, “The CR7 NFT collection will be the first of a series of drops featuring the football icon Cristiano Ronaldo.”

The release added that the future sets of the Cristiano Ronaldo NFT collection will be available in early 2023.

Meanwhile, the inaugural collection will feature seven animated statues with four rarity levels:

  • Super Super Rare (SSR),
  • Super Rare (SR),
  • Rare (R),
  • Normal (N).

Each rarity level has benefits, including a personal message from Ronaldo and autographed merchandise.

Furthermore, the 45 highest value NFTs – 5 SSR and 40 SR – will be held for a 24-hour auction on the Binance NFT marketplace. Bidding prices will start at BUSD 10,000 for SSR and BUSD 1,700 for SR.

The remaining 6,600 NFTs – 600 R and 6,000 N – will be available on Binance starting at BUSD 77.

The press release added that,

“Each NFT statue depicts Ronaldo in an iconic moment from his life, from career-defining bicycle kicks to his childhood in Portugal.”

The exchange announced a multi-year partnership with the player in late June. The latest announcement claimed that the product of this collaboration is “a first-of-its-kind experience, one that will change the NFT game forever,” adding:

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“Starting this week, you’ll get a sneak peek at what we’ve been working on, and more surprises on what’s coming next.”

The initial, June announcement also stated that the move will help build on existing partnerships with the Argentine Football Association, the Brazilian Football Confederation, and professional sports clubs S.S. Lazio (IT) and FC Porto (PT).

At the time, they also said that registered Binance users in select countries would be able to purchase the collections using Binance Pay.

Collaborations between major sports players and crypto companies are becoming increasingly common. When it comes to football specifically, earlier this year, Argentine professional footballer Lionel Messi signed a deal worth over USD 20m to promote digital fan token company Socios.com. As part of the deal, Messi would be involved in a promotion campaign for Socios in the 2022 FIFA World Cup.


tag: Portugal, Crypto Currencies, Cristiano Ronaldo, Binance,


Enoch Siaw Ntiamoah Author

Enoch is a content writer for Digital Times Africa, who is passionate about writing interesting topics in Entertainment, Sports and General News